Spanning Every Type of Communications You Can Imagine
My passion for content marketing has evolved since Day 1 of my career. A perfect use of my analytical mind that loves the art of written word. The goal? Produce creative and engaging results. I’m a PR pro - corporate communications buff - digital media expert - content marketing specialist. Data and analytics must be used to create effective content, whether we’re trying to produce sales, drive traffic, crack Google’s algorithm (SEO) or make complicated topics easy to understand.
Content Marketing
Engaging content built for the customers.
I’ve spent 3+ years as a content marketing manager, for both a B2C sports betting brand and B2B SaaS platform. The name of the game? Views, time on page and conversions/leads.
Editorial
Mastered the art of the written word.
The editorial content landscape has changed. We’re hyper-focused on cutting through the noise, engaging a user within seconds and keeping them on a journey throughout. SEO and creativity are vital.
You’ve got a great story, now what?
I spent the first 3+ years of my career in public relations and corporate communications roles. Elevated clients’ brand images and public awareness through earned media with outlets such as CNN and Teen Vogue. Spanned every industry from hospitality, sports media and even cybersecurity.